Hi All!
The following article is a guest blog post courtesy of Kelly Marsh, a freelance writer and blogger. You’ll see that she provides great strategies to improve your search engine rankings on Google, so if you want to get on page one of a Google search, keep reading!
Here is the blog post Kelly provided:
If you are a small business owner, or own an online business, you know the importance of first page ranking in the Google search engine. Some believe that well done SEO can bring the desired result. However, this is not the only thing that helps one to get the top ranking. Moreover, Google maintains a top-secret and complex algorithm to decide on the websites to be displayed on top. No one has the exact information about the ways in which search engines give priority to websites. Still, it can be said that the well optimized and highly relevant web pages would get good ranking. Find out the easiest ways to get top page ranking in Google below:
Keyword Research
Start with keyword research. Find out the keywords relevant to your webpage that have the highest number of searches. You can do keyword research in the Google Adwords Keyword Tool. Choosing the right set of keywords is half work done.
Proper Optimization of Meta Tags
Use the keywords in your description tag, title tag and keywords tag. You can also use the keyword phrase in the image ALT tags. In this way, Google shall be redirecting traffic to your website. However, ensure that the webpage is relevant to the keywords searched.
Keyword Density
Always maintain the keyword density of 1-5%. If you exceed this limit, it would be considered as spam as per the rules of search engines. Hence, keyword stuffing should be avoided at all cost.
Domain Name
The domain names that have the keyword phrase have more chance to get a higher ranking than those without the same. However, this can only happen if your website is properly optimized and possesses high number of quality backlinks.
Backlinks
Create as many backlinks as possible to redirect traffic to your website. Video marketing, article marketing, social media and social bookmarking are some of the ways to create backlinks to your website.
Anchor Text
Use of anchor text is also another way to get backlinks to your website and high page ranking in Google.
Video Marketing
This is also a great way to redirect traffic to your website. You would have to make small videos about your business or products and upload in several video sharing websites. Google would surely put your website in the top rank if it has a video. However, ensure that the video is relevantto the item searched.
Social Media
This is the fastest growing way to get traffic to your website. MySpace, Facebook, Twitter, etc. are some of the social platforms from where you can expect traffic to your website. This is because once you share your url on your profile, your fan and followers would re-share the same with their friends. In this way, you would get traffic to your website.
Article Marketing
Article marketing is also a great way to attract traffic to your website through search engines. You need to submit articles relevant to your business to several article directories with a brief bio about your company at the end of the article and backlink the same to your website. The work is as simple as that.
Google Map Listing
This is the best way to get visible on the first page of Google. Google would surely keep you at the top spot if you use Google Map Listing. Moreover, this favors you from your customers’ base as well. They get to know about your location in an instance that helps both of you in several ways.
These are some of the ways to increase your page ranking. The more techniques you use, the more your chances to get top position in Google search engine. Using all of these would make you dominate the first page leaving your competitors perplexed.
About the author: Kelly is a blogger by profession. She loves writing on technology and luxury. Beside this she is fond of gadgets. Recently an article on trek bicycle attracted her attention. These days she is busy in writing an article on landscape architecture.
